The right business plan

When writing your business plan, you must be clear about your intention for the plan and audience for the plan. Not every plan for everyone. By not taking the time to find out who your audience is, you set yourself to failure in your search for funding or whatever you mean for your plan to achieve.

There are 4 plans that discuss different agendas for business owners or entrepreneurs:

1. Concept plan

2. Manual Owner

3. Lender Plan

4. Investor’s plan

Let’s look at each:

1. Plan Concept: This plan is a general description of your business or potential ideas for business. I like to call it “blueprint” or “model”. The concept plan must answer two basic questions: 1) What do your business do?, And 2) How do your business make money?

2. Manual owner: This type of plan is related to business operations. Just like a car or tool, your business must have a “manual owner”. If you see a franchise like McDonald’s, Subway or Wendy, each has a manual on how to operate the system. Manual You must be written in such a way that anyone who can read stop signs must be able to read and follow manual instructions and produce very pleasant (or consistent) results.

3. Lenders: This plan is designed for anyone who wants to borrow money to launch or expand the bank, whether bank, credit union, microlender or small business administration (www.sba.gov). Lenders are looking to make the best decisions in lending by “hedging bets”. Lenders will not only see financial statements, but also see 4 c (character, capacity, capital, guarantee) of candidate loans.

4. Investor Plan: This plan is for angel or venture capitalist investors (VC). Emphasis on angels or VC is to find out not only how much equity will be accepted in the agreement, but also a ROI factor. ROI Includes “return on investment” and “return on investment”. The return on investment tells investors how much to do. The return on investment told investors how quickly he could replace the initial seed capital.

This article gives you the basics of how to sharpen your plans and write it with the target audience in mind. I suggest you search for someone in your target audience to give you a guide in writing a business plan and understand what the target audience wants. One thing can help you increase the chances of success in achieving your goals for business plans.

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